Tuesday, November 26, 2013

Retail Revolution

When I searched local stores in Athens for this trend, I didn't find a whole lot. Heery's definitely had the most, but nothing colorblocked in the display. There were a few BCBG colorblocked garments on the back wall. This is the one colorblocked thing I found on display and it was in the Encore store window.  Other than that, most store windows in Athens boutiques are very colorful or have a lot of sparkle, especially as it gets closer to the holidays. When I was at Lenox mall over Black Friday weekend, I looked at a lot of store displays and I really didn't find many black and white colorblocked garments at all. Within the stores, I found some garments within BCBG Maxazria, Banana Republic, Macy's, Bloomingdales, Neiman Marcus, Madewell, JCrew, and some other stores that carried random pieces. I think colorblocked sweaters are pretty popular right now with stores like JCrew that do appeal to the mass consumers. But I think that finding a few colorblocked sweaters in stores that sell classic garments show that black and white colorblocking is more of a classic rather than a current trend.


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